Tasha KimFresh Today, Faded Tomorrow? Brand Resilience in a Changing WorldAn exploration into the qualities of lasting consumer brands — and how an accelerating trend cycle is changing the playbook for successSep 13, 2021Sep 13, 2021
Tasha KimConsumer is BACK: A Look at 2020’s Top Tech TrendsThis article was originally published by Tasha Kim and Jay Drain Jr. in December 2020.Aug 3, 2021Aug 3, 2021
Tasha KimSocial Media 3.0: We’re Living in A TikTok WorldHow one social platform has fundamentally changed brand building & consumer behavior as we know it.Nov 29, 2020Nov 29, 2020
Tasha KimMonetizing the New Social Media EmpireWe are entering a new paradigm of celebrity. Social media stars today have an unprecedented level of autonomy over their brand and image…Jul 29, 2020Jul 29, 2020